Videography

The "Pick a Hoodie" commercial was shot off off an Iphone and edited in caput. I got the idea for this after watching an Anthony Edwards adidas commercial. As far as "Move Militant: the Teaser". This trailer/commercial acted as the initial promo video to roll out the release of the hoodies. In it, the black hoodie and yellow hoodie are spies. The black colorway of the hoodie released last year and sold out. So in this video, the black hoodie basically passes the torch to the newly released yellow colorway. This was shot off a CanonMFifty handheld and edited in Adobe Premiere Pro. The BTS footage showcases the hour long shoot that took place in Wafflehouse. The beginning scene showcasing the storefront, if you notice brick red and yellow on the sign match the colors on the hoodie. That's why I chose this location to film this video.

Pick a Hoodie

Bts footage of teaser

Move Militant: the Teaser part one